The applicant claims color as a feature of the mark, namely, black, blue, white.
The mark consists of The company name is blue chip funding consulting logo's , trade show booths, cable ad's the color says the company name people relate like Mcdonals with the golden arches.
BLUE CHIP FUNDING CONSULTING L.L.C. BLUE CHIP FUNDING CONSULTING SPECIALIZING SIGNATURE LINES OF CREDIT BUSINESS LOANS NEW REAL ESTATE CORPORATIONS ONE DOLLAR MILLION DOLLARS CREDIT LINES REAL ESTATE, COMMERCIAL, PROPERTY LOANS REAL ESTATE, COMMERCIAL, PROPERTY LOANS FAST TRACK CREDIT REPAIR DUN AND BRADSTREET NUMBER MARKETING SOLUTIONS EXPERIENCE WILL BRING YOU SUCCESS BLANTON AND ASSOCIATES