The applicant claims color as a feature of the mark, namely, white, red, blue, black.
"coffee or tea"
The mark consists of white dog with red tongue wearing blue hat on red mug and red saucer. Steam from top of mug. Company name in an arch above the mug and company slogan followed by paw print under the saucer..
THE WHITE DOG COFFEE AND TEA CO. A FLAVOR LOVERS BEST FRIEND!