The applicant claims color as a feature of the mark, namely, The design consists of the following colors black, white, yellow, pink, dark blue and light blue. Dark blue: C100% M0% Y 0% K0% Pink: C0% M100% Y0% K0% Yellow C0% M25% Y100% K0% Light blue: C25% M0% Y0% K0%.
The mark consists of An oblong oval or pill shape outlined in a medium teal blue color. Inside the shape consists of a stylized word "Moo" and black shapes to evoke a spotted cow. The stylized word "Moo" consists of a black "M" whereas the two "o"'s are light blue in color, overlapping, and offset, cascading upwards. The first "la" is made up of a black "l" and a stylized bright pink "a". While the second "la" is made of a black "l" and a stylized medium yellow "a". .