The color(s) blue, creme, yellow, black and brown is/are claimed as a feature of the mark.
The mark consists of the words HAPPY TRAILS in blue and outlined in creme and black with blue shadows, the word WITH in blue on a creme oval outlined in blue, the term ALAMO in yellow surrounded by a blue rectangle with yellow and blue outlines, the terms AL and MO in blue surrounded by yellow circles with blue outlines and two brown animals in yellow circles.