The applicant claims color as a feature of the mark, namely, yellow, blue, white, red, green and gray.
The mark consists of the distinctive trade dress characterizing the front of the packaging for applicant's goods. The packaging is rectangular in shape. A white circle, outlined by a green border, is positioned near the center of the packaging, and a female human is located within the circle. An gray colored arc, outlined by a white border, surrounds a top portion of the circle. The words "World's Finest 100% Human Hair" are located within the arc. The words "MILKY WAY" are colored red and positioned directly below the circle and above the words "100% Human Hair," in which a horizontal line seperates both sets of words. A series of parallel, blue colored rectangles extend vertically from the top of the packaging toward the middle of the package. The lower half of the packaging includes series of the words "MILKY WAY" which are depicted as watermarks .
WORLD'S FINEST HUMAN HAIR MILKY WAY 100% HUMAN HAIR