The applicant claims color as a feature of the mark, namely, black, brown, green, white, gray.
The mark consists of a brown heraldic crest in the shape of a shield. The stylized letter "S" appears in the upper left corner. The stylized letter "E" appears in the upper right corner. The shield is bisected by a black chevron, featuring a gray lion's head at its apex. Descending down both arms of the chevron, in order, are a gray bush and a gray polar bear, facing inward. Beneath the apex of the chevron and occupying the bottom third of the crest is a stylized eagle. Atop the crest is a scroll with green vertically arched lettering reading "SPORTSMAN". Superimposed over the bottom port of the crest, and partially obscuring the stylized eagle, is a scroll with green vertically arched lettering reading "ENVIRONMENTALIST".
Trademark: 77109305
