The applicant claims color as a feature of the mark, namely, black, white, red and orange.
"ALL NATURAL" AND "POPCORN"
The mark consists of the word LILY, which appears in white lettering outlined in red, with black shading, superimposed on a rectangular marquee design appearing in the colors red, white, black and orange, with the word POPCORN appearing in white lettering on a black rectangular background, centered below the word LILY. The words ALL NATURAL appear in white lettering outlined in black in an arc design centered over the marquee design.