The applicant claims color as a feature of the mark, namely, black and orange.
The mark consists of the terms Chicagoland Business Elite Magazine. The term Chicagoland appears in black type with a capital C and lowercase letters as to the remainder of the term. The terms Business and Elite appear in black type in all capital letters. The term Elite appears in fancy orange script slightly overlapping the term Business. The terms are stacked, with Chicagoland appearing on the top level, the terms Business and Elite appearing on the middle level, and the term Magazine appearing on the lower level. The levels move to the right as they move down.
CHICAGO LAND BUSINESS ELITE MAGAZINE