The colors brown, red, yellow and white are claimed as a feature of the mark.
"MILD"
The mark consists of the word "DJARUM" in a stylized brown font above the word "MILD" in a different stylized red font. Above this is a red rectangle with vertical yellow stripes on the left and right side of the rectangle. Above the aforementioned words "DJARUM MILD" is a circle located within the rectangle which contains a needle design. The circle and the needle design are in yellow. All of the aforementioned are on a white background with vertical yellow pinstripes.
The English translation of "DJARUM" in the mark is "Needle".