Color is not claimed as a feature of the mark.
THE NON-LATIN CHARACTERS THAT MEAN "MILK" AND "LIQUID"
The mark consists of non-Latin characters. The first four non-Latin characters in the mark are Korean characters, and the latter four non-Latin characters are Chinese characters.
The Korean characters are Korean transliterations of the Chinese characters. The Chinese characters are transliterated into "ja eum yu aek" and each means "nourish," "shade," "milk" and "liquid," respectively in English.