"The color(s) orange, green and gray is/are claimed as a feature of the mark."
"NATURAL" and "NATURAL WATER-BASED SEMI-PERMANENT COLOR"
The mark consists of a circle containing and orange background. Two leaves in the center of the circle in the colors of gray and green. Above the design, the wording "KEMI-ORGANICS" appears in orange. Underneath the design, the wording NATURAL HYDRACOLOR appears in green. The wording "THE COLOR THAT THINKS IT'S A CONDITIONER appears in orange. The wording NATURAL WATER-BASED SEMI-PERMANENT COLOR appears in green. The colors orange, green and gray appear in the logo design and body text, logo design and body text, and logo design, respectively.
KEMI-ORGANICS NATURAL HYDRACOLOR *THE COLOR THAT THINKS IT IS A CONDITIONER NATURAL WATER-BASED SEMI-PERMANENT COLOR
The word "Kemi" was not derived from a foreign language. The name was devised to connote African American ethnicity.