The mark consists of the words "PRECIOUS PLAYTIME" in stylized lettering in red with purple outlining, with a clock device including a stylized smiling face between the words "precious" and "playtime." The clock device's face is yellow with the smiling face features of the clock in black, and the clock's hands and body purple. The word "precious" appears on top of the clock device with the lower portion of the letter "i" in the word "precious" being made of the clock device's minute hand. The word "playtime" appears immediately below the clock device with the lower portion of the letter "y" in the word "playtime" being made of a pendulum shape. The pendulum shape's center is yellow. Color is claimed as a feature of the mark
The stippling on the clock face portion of the mark denotes a darker shade of yellow proceeding as a gradient from the clock face's center, creating a "sun" effect.
Trademark: 76375179
