42 ONLINE SERVICES, NAMELY, PROVIDING CONTENT HOSTING AND DELIVERY, USER PROFILE MANAGEMENT, CONTENT PERSONALIZATION, DIGITAL RIGHTS MANAGEMENT, DYNAMIC AD INSERTIONS, AD INVENTORY MANAGEMENT, SALES, BILLING, AND TRANSACTION PROCESSING, DIGITAL MEDIA CATALOGING SERVICES, CONFIGURATION MANAGEMENT, TIME SHIFTING OF DIGITAL MEDIA, CONTENT CATALOGING AND LOOKUP, DATABASE INTEGRATION, GLOBAL COMPUTER NETWORK SEARCHING, CONTENT MANAGEMENT, TRANSMISSION, STREAMING AND TRANSCODING, TRANSMISSION QUALITY OF SERVICE MANAGEMENT, USER PROFILE MANAGEMENT, AND SECURITY SERVICES, VIA A GLOBAL COMPUTER NETWORK; SERVICES PROVIDED FROM A GLOBAL COMPUTER NETWORK SITE FOR RECEIVING, MANIPULATING, PUBLISHING, DISTRIBUTING AND TRANSMITTING AUDIO, VIDEO AND MULTIMEDIA CONTENT FROM A GLOBAL COMPUTER NETWORK TO A DEVICE FOR PLAYING THE CONTENT; ELECTRONIC RETAILING SERVICES VIA A GLOBAL COMPUTER NETWORK FEATURING AUDIO, VIDEO AND MULTIMEDIA CONTENT; COMPUTER SERVICES FOR SUPPORTING, MAINTAINING, DESIGNING AND HOSTING BOTH A WEB SITE ON A GLOBAL COMPUTER NETWORK AND COMPUTER SOFTWARE DESIGNED TO ALLOW THE TRANSFER OF MUSIC ELECTRONIC FILES TO AN AUDIO PLAYER