16 PRINTED MATTER, NAMELY LOOSE-LEAF BOOKS, MAGAZINES, BROCHURES, FORMS AND BOOKLETS PERTAINING TO; BUSINESS CONSULTANCY, MANAGEMENT CONSULTANCY, ORGANIZATION CONSULTANCY, LEADERSHIP CONSULTANCY IN A BUSINESS AND OTHER ORGANIZATIONAL CONTEXTS, MANAGEMENT OF CHANGE CONSULTING, BUSINESS ASSISTANCE, MANAGEMENT ASSISTANCE, BUSINESS PERFORMANCE ASSESSMENTS AND MEASUREMENTS, COMMUNICATION CONSULTANCY, BUSINESS INVESTIGATIONS, EFFICIENCY ADVICE, PERSONNEL MANAGEMENT CONSULTANCY, MARKETING RESEARCH AND STUDIES, PUBLIC RELATIONS, TELECOMMUNICATIONS INFORMATION AND CONSULTANCY, EDUCATIONAL AND TRAINING INFORMATION AND PROGRAMS, CORRESPONDENCE COURSES, TEACHING AND COACHING IN THE FIELDS OF PERSONAL AND BUSINESS COMMUNICATION SKILLS, INCLUDING FACE TO FACE AND OTHER COMMUNICATION METHODS, PRESENTING, SELLING, NEGOTIATING, INFLUENCING, COACHING, PLANNING, TRAINING, LEARNING TECHNIQUES, REHEARSING, BUSINESS PITCHING, NEW BUSINESS DEVELOPMENT, DEALING WITH THE MEDIA,PUBLIC SPEAKING, LEADERSHIP, BUSINESS MANAGEMENT, CHANGE MANAGEMENT, COMMUNICATION OF BUSINESS GOALS AND INITIATIVES AND KEY MESSAGES