35 ADVERTISING SERVICES, NAMELY, DISSEMINATION OF ADVERTISING FOR OTHERS ABOUT THE PRODUCTS AND SERVICES OFFERED BY COMMERCIAL FIRMS, DIRECTLY OR IN ASSOCIATION WITH THIRD PARTIES, VIA AN ON-LINE ELECTRONIC COMMUNICATIONS NETWORK; PROVIDING GENERAL INFORMATION ABOUT INDUSTRIAL PRODUCTS AND SERVICES OF OTHERS IN THE NATURE OF A SHOPPER'S GUIDE, VIA A WORLD-WIDE COMPUTER NETWORK