35 retail shopping services provided through catalogs displayed over a global communications network and operation of private label on-line stores for others in the field of paper goods and publications, sporting goods, clothing, footwear, garden supplies, cut flowers, live plants and flowers, toys, athletic equipment, computer software and games, food products, cosmetics, perfumes, pet products, cookware, homewares, floor coverings, wall coverings, art work, bed coverings, bed linens, table coverings, tableware, kitchenware, leather and imitation leather accessories, paints, furniture, appliances, lighting fixtures, jewelry, optical equipment, nautical apparatus and instruments, eyeglasses and sunglasses, musical instruments, candles, photographic equipment, electronic equipment, audio and audio visual recordings, tools, umbrellas, house furnishings, artificial flowers, holiday decorations, non-alcoholic beverages, smokers' articles, and tobacco products