"CANADA'S FINEST HALAL" and the Arabic characters that transliterate to "HALAL"
The mark is lined for the colours blue, red and brown (tan). The border of the outer upper ribbon banner is brown (tan) in colour with a blue outline. The background of the inner upper ribbon banner is red. The words "CANADA'S FINEST" and the Arabic characters contained in the ribbon banner and white. The landscape scene consist of a mountain scene which is brown (tan) in colour and the temple and trees in the foreground are blue. The larger box in the lower portion of the design mark contains a white frame border with a blue background. The upper portion of the words "AL SAFA" contained in the larger box are tan gradating to red in the lower portion. The smaller box at the bottom of the mark is bordered in white with a red background and the word "HALAL" is white.
"AL SAFA" does not identify a living individual.
AL SAFA CANADAS FINEST HALAL
The transliteration of the Arabic characters is "HALAL" which means "in accordance with Arabic dietary laws".