"CROWN CUT BROCCOLI" and NON-LATIN CHARACTERS WHICH TRANSLITERATE TO "MO GING SAE GAE LAN FA" WHICH MEANS "CROWN CUT WESTERN BROCCOLI"
The drawing is lined for red which is a feature of the mark.
The horizontally disposed Chinese characters above the dragon are pronounced "Shao Lin Kung Fu". Shao Lin is the name of a temple, but has no other meaning, and Kung Fu is one of the martial arts. The Chinese characters located vertically on either side of the dragon are pronounced (from top to bottom) "MO Ging Sae Gae Lan Fa" which means "crown cut western broccoli" in English.