35 Advertising business management, Advertising-- Rancho promotes and manages cooperative alliances for livestock producers in many states throughout the desert southwest Rancho advertises, sponsors and hosts dales and seminars of behalf of livestock producers Rancho assists individual livestock producers in forming cooperative alliance to promote, manage, market and sell agricultural products and services Rancho directly sponsors, organized, promotes and advertises for these various cooperative alliances Business Management-- Rancho provides agri-business consulting services to a variety of livestock producers Rancho also performs "Contract Farming" which entails business and financial management of smaller ranches in an effort to achieve maximum profit and production Business management services include breeding programs, stocker-feed management, cow/calf management, financial and scientific expertise, and strategic alliance management