35 consulting on business strategy and management; consumer and industrial market research; survey research for public opinion studies; specialized research inquiries for public sector and private sector clients in both the consumer and industrial markets; specialized research services such as social, political, consumer, human resources and other related research and opinion surveys; assessing information needs, research design, establishment and allocation of research budgets, selection and supervision of research suppliers, and evaluation of research findings and their implications; enhancing client's presence in the market; measuring effectiveness of client's marketing efforts; business management research consulting, planning, assistance, and supervision