9 Scientific, surveying, electrical, photographic, cinematographic, optical, weighing, measuring, signaling, checking and teaching apparatus and instruments, namely, photographic and cinematographic cameras, cinematographic films prepared for exhibition in the field of entertainment, pre-recorded audio and video tapes in the field of entertainment, projectors, optical mirrors and lenses, computer chips, downloadable electronic publications, namely, general feature magazines, newsletters, journals and brochures, all accessible on a global computer network or provided on-line from databases, concerning a wide range of topics relating to television, broadcasting, and entertainment services, technological and interactive services; apparatus for the recording,transmitting and reproducing of sound and/or image, namely, audio and video tape recorders, digital audio and video recorders, PVR's (personal video recorders), video cassette recorders, video monitors, radio and television transmitters and receivers, stereo receivers, audio and video receivers, audio and video servers and telecommunication transmitting sets; magnetic data carriers, disc-shaped sound carriers, namely, compact discs, magnetic discs, sound recording discs, sound recording strips and sound recording carriers; calculators; data processing apparatus, namely, computers; computer programs, namely, programs for assisting with technology relating to television broadcasting, broadband streaming, commissioning, provisioning and e-commerce, including inter-active services via digital satellite, cable and terrestrial broadcasts, media asset management, scheduling, data entries, customer care and billing; cards, namely, smart cards, electronically encoded cards being debit and credit cards, computer fax modem cards, electronic magnetic coded cards and PKI (Public Key Infrastructure) devices; electrical wires, discs, namely, discs and cartridges all bearing or for the recordal of data, sound or images, optical discs, blank floppy discs for computers; and semiconductors for transmitting computer programs; telecommunication apparatus, instruments and electrical circuits, namely, apparatus and instruments for the encoding and decoding of electrical signals decoders, set-top boxes, remote control units for use with telecommunications equipment, conductors, transformers and transistors; computer hardware and software for telecommunication networks, namely, software for integrating computer systems to a global, computer network and for use and accessing a global network, computer software designed to assist with television broadcasting, broadband streaming, commissioning, provisioning and e-commerce and inter-active services, customer care and billing programs, media asset and subscription management programs; cable, namely, electrical, fibre optic and computer cables; cable systems, namely, electrical connectors, electrical switches, electric plugs, electric sockets, electric outlets, adapters for electric plugs and electric power supplies, covers for electrical wire and cable junctions; optical connections, all intended for telecommunication purposes; magnetically encoded debit and credit cards