16 [ paper, printed matter and cardboard goods, namely, ] [ coloring sheets, ] [ cut out lifesize cardboard displays, mounted photographs; ] books, fact sheets, flyers, booklets, brochures, magazines containing educational and promotional information relating primarily to children with cancer; [ stationery; artist's materials, namely, pencils, pens, bookmarkers, boxes of cardboard or paper, calendars, playing cards, greeting cards, printed height measurement charts, folders, looseleaf binders, notebooks, pencil cases, pencil sharpeners, pictures, namely, lithographs, paintings, ] cartoons [ ; placement of paper or cardboard, postcards, ] [ posters ] [, ungraduated rulers, stickers, wrapping paper and table napkins of paper ]