9 computer software for use in managing databases containing television programming, advertising and media research, demographic information, media rating information, and advice regarding the use of a global computer network for such purposes; computer software, namely, databases containing television programming, advertising and media research, demographic information, media rating information, and advice regarding the use of a global computer network for such purposes; computer hardware and software for use in collecting information about the transmission and reception of signals and their content delivered via over-the-air broadcast, cable, satellite, and a global computer network, and the listening, viewing, and usage habits of signal receiving audiences, and instructional manuals sold as a unit therewith