28 hand held units for playing electronic games, action figures and accessories, bendable play figures, action skill games, board games, computer game machines and computer game cartridges programs/tapes, video game machines and programs, electronic game equiupment containing memory devices, hand-held electronic toys, hand-held "LCD" games, costume masks, toy vehicles, jigsaw puzzles, dolls, puppets and accessores, role playing games, stuffed and plush toys, latex squeeze toys, toy masks