16 printed matter; namely, comic books and children's books, magazines and newsletters for children; coloring books, activity books, pop-up books, collector cards; paper articles; namely, writing paper, envelopes, notebooks, diaries; pens, pencil cases therefor; erasers, crayons, markers, colored pencils, painting sets for children; chalk and chalkboards; decals, heat decal transfers, vinyl non-sticker decals; posters and photographs; printed matter; namely, elementary and preschool instructing and teaching books and booklets; paper goods; namely, book covers, book marks, calendars, greeting cards, gift wrapping paper; table centerpieces made of paper, paper party favors, paper party decorations, paper napkins, paper table covers, paper hats, paper party blowouts streamers, paper party loot bags; paper thank you notes; paper party door sign; paper doilies, paper place mats, crepe paper, paper invitations, paper cake decorations, paper cake decorating figures; paper banners; paper name tags; paper place cards; paper party horns; paper candy cups; inflatable paper gift wrap; paper gift bags; paper pinata; crossword puzzles