"SLIMS", "MILDNESS", "EXTRA MILD" and "SINCE 1913"
Color is claimed as a feature of the mark. The background comprises striping which is alternately grey and white in color. The dark stripes that truncate the lower right hand corner of the mark are, from left to right, yellow in color, white in color, yellow in color,, white in color, red in color, white in color, red in color, white in color, gold in color, white in color, maroon in color, white in color, maroon in color, white in color, yellow in color, white in color and yellow in color. The word "MATINEE" is maroon in color. The word "SLIMS" is gold in color. The words "EXTRA MILD" are maroon in color. The dark portions of the winged horse logo are gold in color. The background in the interior circle of the winged horse logo shades from yellow in color in the bottom left to orange in color in the upper right.
Trademark: 74270427
