THE MARK CONSISTS OF A RECTANGULAR GOLD BACKGROUND WITH A SMALL RECTANGULAR INTERIOR OUTLINED BY AN ARCHED RED DESIGN, THE UPPER PORTION OF WHICH IS LINED WITH HORIZONTAL THICK AND THIN GOLD AND WHITE LINES WITH THE WORDS "LAVAZZA BAR" IN BLACK CAPITAL LETTERS OUTLINED WITH GOLD; IN THE LOWER PORTION OF THE INTERIOR RECTANGLE ARE THE WORDS "SUPER ORO" IN GOLD ON A BROWN BACKGROUND OVER THE REPRESENTATION OF A MAN WEARING A WHITE SHIRT, BLACK BOW TIE AND RED JACKET, HAVING IN HIS HAND A WHITE COFFEE CUP WITH BLACK AND WHITE STEAM RISING FROM THE CUP.
THE DRAWING IS LINED FOR THE COLORS RED, GOLD, AND BROWN, AND SUCH COLORS ARE CLAIMED AS A PART OF THE MARK.
THE PORTRAIT IN THE MARK IS OF A LIVING INDIVIDUAL, MR. FRANCO SAVETTIERI, WHOSE CONSENT IS OF RECORD.
THE ENGLISH TRANSLATION OF THE WORDS "L'ARTE DELL ESPRESSO ITALIANO" IS "THE ART OF ITALIAN ESPRESSO". THE WORD "ORO" IS ITALIAN FOR "GOLD".
Trademark: 73727280
