SUBJECT TO CONCURRENT USE PROCEEDINGS WITH TOLIBIA CHEESE, INC.. APPLICANT CLAIMS EXCLUSIVE RIGHT TO USE THE MARK IN THE AREA COMPRISING THE STATES OF ARIZONA, CALIFORNIA, COLORADO, IDAHO, MONTANA, NEVADA, NEW MEXICO, OREGON, UTAH, WASHINGTON AND WYOMING.
THE WORDS "LA FIESTA" ARE SPANISH WORDS MEANING "THE PARTY" OR "THE FEAST."