SERVICES-NAMELY, CONDUCTING NATIONWIDE ADVERTISING CAMPAIGNS ON BEHALF OF FEDERAL GOVERNMENT AGENCIES AND PRIVATE NON-PROFIT ORGANIZATIONS ON NON-CONTROVERSIAL SUBJECTS IN COOPERATION WITH VOLUNTEER ADVERTISING AGENCIES AND THROUGH FACILITIES CONTRIBUTED BY MASS COMMUNICATIONS MEDIA, WHICH PROMOTE VOLUNTARY CITIZEN ACTIONS PERTAINING TO, AND PUBLIC UNDERSTANDING OF, SUCH SUBJECTS AS THE PEACE CORPS, TRAFFIC SAFETY, FOREST FIRE PREVENTION, AMERICAN RED CROSS, U.S. SAVINGS BONDS, MENTAL RETARDATION, SUPPORT FOR COLLEGES, NEED FOR CONTINUED EDUCATION, UNITED COMMUNITY FUNDS AND OTHER MATTERS OF CONCERN TO ALL