The mark consists of wording of "THE SOUL KNOWS HOW TO EAT" followed below by a picture of mountain followed by wording of "ESTD 2021" followed below by a line between with wording "XIANGTIANXIA" followed below by a word of "FANHUN" followed by a line between of wording "GANFANREN GANFANHUN".
The non-Latin characters in the mark transliterate to "XIANGTIANXIA" "FANHUN" "GANFANREN GANFANHUN" and this means "aromatic world" "food soul" "food eater food soul" in English.
Color is not claimed as a feature of the mark.