The mark consists of The logo consists of a giant dinosaur head in a red circle; to the right is a white rectangle outlined in a marquee style border that is yellow with white circles. Inside the marquee is TOKU TOY TOWN in red and yellow copy. Below the logo is the website URL in white copy with red outline.
The color(s) Yellow, Gold, White, Red, Gray (Dinosaur) is/are claimed as a feature of the mark.